CARE FOR PEOPLE

CARE FOR
PEOPLE

Karl Cares 2024


The People pillar of the KARL CARES strategy focuses on the impact KARL LAGERFELD has on a vast range of people across its business, including its supply chain, office employees, retail store staff and customers.

Karl Cares 2024

HUMAN & LABOR RIGHTS

KARL LAGERFELD recognizes that there are human and labor rights risks linked to the fashion supply chain, including the right to fair wages, decent working hours and freedom of association, and the prohibition of child labor, forced labor and discrimination.


While KARL LAGERFELD works to increase visibility into its complete supply chain, it remains focused on human rights risks analysis and trying to identify which risks are salient for people in the company and its supply chain. 

 

KARL LAGERFELD is aware that the supply chain is the area of business with the highest level of social risk. The brand's teams work to ensure that each production facility has the correct social audits in place and is compliant with KARL LAGERFELD’s Code of Conduct, which was created in 2014. Every supplier is required to sign the Code and share an external audit report on labor circumstances in the factory. In addition, as KARL LAGERFELD is a member of Cascale (formerly the "Sustainable Apparel Coalition"), it encourages its suppliers to complete the HIGG Facility Social & Labor Module (HIGG FSLM.) 

 

Believing that transparency is key, KARL LAGERFELD has published its Tier One suppliers (or direct suppliers) on the Open Supply Hub. Furthermore, KARL LAGERFELD has started to analyze Tier One suppliers’ information on fair renumeration and working hours. With this information, KARL LAGERFELD can evaluate if purchasing practices need to be adjusted, as well as engage with suppliers to implement identified improvements. Furthermore, a wage gap analysis will be made for the top three production countries: China, Portugal and Turkey. All the above will allow the Maison to draft a strategy towards fair wages, starting in 2024. 

HUMAN & LABOR RIGHTS

KARL LAGERFELD recognizes that there are human and labor rights risks linked to the fashion supply chain, including the right to fair wages, decent working hours and freedom of association, and the prohibition of child labor, forced labor and discrimination.


While KARL LAGERFELD works to increase visibility into its complete supply chain, it remains focused on human rights risks analysis and trying to identify which risks are salient for people in the company and its supply chain. 

 

KARL LAGERFELD is aware that the supply chain is the area of business with the highest level of social risk. The brand's teams work to ensure that each production facility has the correct social audits in place and is compliant with KARL LAGERFELD’s Code of Conduct, which was created in 2014. Every supplier is required to sign the Code and share an external audit report on labor circumstances in the factory. In addition, as KARL LAGERFELD is a member of Cascale (formerly the "Sustainable Apparel Coalition"), it encourages its suppliers to complete the HIGG Facility Social & Labor Module (HIGG FSLM.) 

 

Believing that transparency is key, KARL LAGERFELD has published its Tier One suppliers (or direct suppliers) on the Open Supply Hub. Furthermore, KARL LAGERFELD has started to analyze Tier One suppliers’ information on fair renumeration and working hours. With this information, KARL LAGERFELD can evaluate if purchasing practices need to be adjusted, as well as engage with suppliers to implement identified improvements. Furthermore, a wage gap analysis will be made for the top three production countries: China, Portugal and Turkey. All the above will allow the Maison to draft a strategy towards fair wages, starting in 2024. 

DIVERSITY & INCLUSION

At the start of 2024, KARL LAGERFELD had more than 65 nationalities working in its direct operations, with these various cultures playing a significant factor in the business’ success. The company strives to ensure that everyone feels inspired to perform to the best of their ability, and, should the situation arise, employees are invited to speak up through an external Trust Person system.

 

Together with external expert company The Third, KARL LAGERFELD has started its journey on Diversity and Inclusion (D&I). In 2023, KARL LAGERFELD developed a D&I strategy and invited employees to join an internal D&I ambassador group. In 2024, KARL LAGERFELD will roll out the next steps which will focus on employees’ needs from a D&I perspective, including a step-by-step approach to achieve improvements.  

DIVERSITY & INCLUSION

At the start of 2024, KARL LAGERFELD had more than 65 nationalities working in its direct operations, with these various cultures playing a significant factor in the business’ success. The company strives to ensure that everyone feels inspired to perform to the best of their ability, and, should the situation arise, employees are invited to speak up through an external Trust Person system.


Together with external expert company The Third, KARL LAGERFELD has started its journey on Diversity and Inclusion (D&I). In 2023, KARL LAGERFELD developed a D&I strategy and invited employees to join an internal D&I ambassador group. In 2024, KARL LAGERFELD will roll out the next steps which will focus on employees’ needs from a D&I perspective, including a step-by-step approach to achieve improvements.  

Karl Cares 2024
Karl Cares 2024

RESPONSIBLE
BRAND EXPERIENCE

In both online and offline communications, KARL LAGERFELD is committed to inspiring and engaging customers in a way that’s fair, inclusive, accessible and transparent. The KARL LAGERFELD Responsible Marketing & Communication policy focuses on five core topics:  


Accessibility: Physical stores and KARL.COM aim to ensure that everyone feels welcome and included.


Inclusivity: KARL LAGERFELD encourages everyone to look beyond standardized gender labels to opt for what fits them best or what makes them feel good. 


Communications: KARL LAGERFELD strives to create accurate, truthful, respectful and transparent marketing and communications.  


Safety: KARL LAGERFELD develops its products to be safe for customers, and all suppliers are obliged to meet product safety requirements.  


Responsible Consumption: KARL LAGERFELD aims to support its customers in making responsible choices and encourages them to care for their items and enjoy them for as long as possible. In addition, KARL LAGERFELD promotes ideas to upgrade, upcycle or repair products. 

RESPONSIBLE
BRAND EXPERIENCE

In both online and offline communications, KARL LAGERFELD is committed to inspiring and engaging customers in a way that’s fair, inclusive, accessible and transparent. The KARL LAGERFELD Responsible Marketing & Communication policy focuses on five core topics:  


Accessibility: Physical stores and KARL.COM aim to ensure that everyone feels welcome and included.


Inclusivity: KARL LAGERFELD encourages everyone to look beyond standardized gender labels to opt for what fits them best or what makes them feel good. 


Communications: KARL LAGERFELD strives to create accurate, truthful, respectful and transparent marketing and communications.  


Safety: KARL LAGERFELD develops its products to be safe for customers, and all suppliers are obliged to meet product safety requirements.  


Responsible Consumption: KARL LAGERFELD aims to support its customers in making responsible choices and encourages them to care for their items and enjoy them for as long as possible. In addition, KARL LAGERFELD promotes ideas to upgrade, upcycle or repair products.